Mahmoud Barracuda is an amazing and inspirational person. He pulled himself up from a very poor, nomadic shepherd background. His passion for the sea led him to become one of the first certified Bedouin dive professionals. At the same time, he feels completely rooted to the deserts and the nature that surround him.
His dedication and growth mindset have enabled him to create a sustainable tourism agency, through which he can share his knowledge about the Red Sea and the Sinai.
He had a clear vision for his brand, which completely excluded the Barracuda fish from the equation. Instead, he aimed for crisp, modern lines with influences from both the desert and the sea, along with a very funky beat!
Something that is everywhere, something natural, sea and land... of course Katuak had the best answer to that riddel.... the Fibunacci's golden ratio.
Boom Shakalaka!
- Mahmoud Barracuda